Graduate case studies
Even though many of our graduates will have progressed in their careers since completing a case study, they are still of interest to students who wish to gain an understanding of the world of work.
I am the CEO of Interaluminios and I am responsible for the operation of the company.
My achievements at the moment has been the increased customer base, standardization of internal processes and the increased of company revenues at 35%.
To get into my area of work, I combined my academic experience as a business administration with my masters degree and my job experience in marketing and sales.
I am an entrepreneur and I love my job. A typical day in my company includes talking to a lots of people, searching for new clients, developing business proposals, designing marketing strategies to make the major impact possible in people, re-designing our business model to make it different from other companies and persuading construction companies that Interaluminios is the best solution for them.
After my graduation I worked in sales in a telecom company. Then I worked in marketing in an Experiential Marketing agency specialising in live events in the UK. After this opportunity ended I decided to move into what really interested me. And in 2013, I founded a new business with my family.
Additionally, I developed a coffee brand and did courses in consulting, innovation and digital marketing at London School of Economics and finance and Javeriana University.
Keep working in the company I founded and expanding the company to other countries. I will love to continue studying marketing and in the future enter to do an MBA.
I encourage new generation of Masters students to be open and flexible with your new jobs. And as a piece of advice I think that you must find your passion. And then work on what you feel most motivated. This way, you are going to do your job in a better way, you will feel better and that is going to reflect in your results.
Last updated: 28 Jun 2017